To use Facebook Marketing is easy yes?
if you are not skilled at this Facebook can just vacuum your wallet dry in a very short time, with no results at all.
You may have heard Facebook Marketing is changing, so if you engage this medium to drive leads for your business, it’s not a change for the better.
Here are the Facebook changes in laymen’s terms for you…
The main change is the way websites, especially e-commerce websites, track users has decreased dramatically.
As we know the Facebook Pixel, which is essential to track users anonymously for remarketing, could be used to store users details and continue to remarket to them for up to 180 days
This has now been dramatically reduced to 30 days! This is all due to increased pressure on Facebook around its privacy policy.
Hmmm.. How will these Facebook marketing changes affect your business?
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